5 steps you can take today to become healthier

In recent years we have seen a surge in the healthcare industry. People are becoming exceedingly more health conscious, uploading pictures of their perfectly prepared fruit and muesli with yogurt (organically sourced, 100% natural, fat free, -0 calories) on the side, organised so perfectly that you question if anybody dared to actually eat it. Aside from the instagram food aesthetics …

This app will update you on your grandparents’ health

We recently caught up with Alessandro Guazzi, CEO and Founder of Sentimoto, a technology-enabled care service provider. They support older people in remaining healthy, independent, and connected to their families and friends. They provide a smartphone-based analysis platform for data from wearables to address health and lifestyle risks early on. Alessandro is about to finish his DPhil in Biomedical Engineering and has a …

This startup uses automated lighting to reduce the risk of elderly falls

Luna Lights is a bright new company founded by Donovan Morrison and Matt Wilcox whilst they both studied engineering degrees at Northwestern University. They are currently rolling out an automated lighting system that utilises cloud based analytics to reduce the risk of falling for the elderly. Luna Lights initially started off as a project in the Design for America programme …

The Ins’ and Outs’ of Rewards-Based Crowdfunding

In a previous blog post, we discussed the importance of selecting the right crowdfunding platform for your product. Today, we will discuss the rewards-based crowdfunding model to help you decide if it’s right for you. Rewards-based crowdfunding is when a non-monetary incentive is offered to those who pledge money towards a campaign. Just like when you’re taking your product to the market for the …