Converting storytelling artwork into ethical clothing

Thraedable is a social enterprise that aims to raise awareness about social issues that suffer from invisibility or misrepresentation and to raise funds for grassroots organisations that offer sustainable solutions to those issues. We are an ethical fashion brand, currently producing t-shirts and bags inspired by drawings made by people who face little-told social issues; as well as an online …

How to succeed at crowdfunding

Too often, entrepreneurs launch a crowdfunding campaign on a platform and anticipate “platform traffic” to convert into “campaign customers” and by the time the campaign is over, they feel like they’ve been let down. In their defence, the major platforms have done a poor job of educating the market on crowdfunding. The number one tip and the most important tip …

How crowdfunding is going to change the world

Over the last decade, the progression of technology has equipped entrepreneurs with inexpensive tools to convert their ideas into successful businesses. Companies have been able to build large, overnight tribes of customers and product champions using very little capital. Although an early-stage company should prioritise bootstrapping as its means of financial sustenance, for some, this is not always a viable …