UpEffect
UpEffect

Crowdfunding and support for products doing good in the world. We use this blog to champion social entrepreneurs prioritising purpose + profit.

This street fashion entrepreneur is making an impact through ethical clothing

Adam Khafif is the Founder and CEO of LisnUp Clothing. In this interview with UpEffect, Adam shines a light on his entrepreneurial journey including wins and failures and how over the last six years he’s made LisnUp Clothing the go-to streetwear brand for Muslim influencers and socially conscious fans.   Just like any other kid, at 15 years old, Adam …

Converting storytelling artwork into ethical clothing

Thraedable is a social enterprise that aims to raise awareness about social issues that suffer from invisibility or misrepresentation and to raise funds for grassroots organisations that offer sustainable solutions to those issues. We are an ethical fashion brand, currently producing t-shirts and bags inspired by drawings made by people who face little-told social issues; as well as an online …

How to succeed at crowdfunding

Too often, entrepreneurs launch a crowdfunding campaign on a platform and anticipate “platform traffic” to convert into “campaign customers” and by the time the campaign is over, they feel like they’ve been let down. In their defence, the major platforms have done a poor job of educating the market on crowdfunding. The number one tip and the most important tip …

How crowdfunding is going to change the world

Over the last decade, the progression of technology has equipped entrepreneurs with inexpensive tools to convert their ideas into successful businesses. Companies have been able to build large, overnight tribes of customers and product champions using very little capital. Although an early-stage company should prioritise bootstrapping as its means of financial sustenance, for some, this is not always a viable …

This social entrepreneur is tackling world hunger using CURE bars

25-year-old Social Entrepreneur, Zobaida Falah has leveraged TOMS one-for-one model to create The CURE Bar, a natural, no preservatives, no sugar snack bar. It’s a durable healthy snack that anyone can enjoy to replace starchy,fat filled snacks. They also include an ingredient that has never been used in the snack bar industry before – the black seed. For every CURE bar sold, …

Meet the future of BBQs: renewable energy cookstoves

We recently caught up with Khizr I. Tajammul, the founder and CEO of Jaan Pakistan – a social enterprise, researching and producing affordable energy solutions for low-income communities across Pakistan. Jaan Pakistan won the Rwanga Social Startup Competition at the fifth One Young World summit last year and is currently working on introducing solar cook stoves to urban slums in …